Search engine optimization company offers Google Caffeine tips. In Google’s efforts to provide a better experience for each user they have recently implemented Google Caffeine, their first major Search Engine application change since 2006. While the enhancements benefit all users of the search engine, there are a few things that every company should know about how to get their website the most visibility in search results.
OneSEOCompany, a cutting edge website design and SEO company in Dallas, has 5 tips for helping your page rankings with Google Caffeine.
#1 – Forget Flashy and Remember That Content is King
The content presented on your website should reflect your businesses products and services in a clear and simple way that visitors will understand. If you want your website to be found, consider opting against an entirely flash-based website. Although flash animation is an eye catching and popular trend, the main search engines cannot see the text contained in flash. To get your website ranked higher in search results stick with text.
#2 – Lights, Camera, Action! Pictures & Videos Have a Role
Google Caffeine demands visually appealing results. Don’t go over the top, but know that images and even embedded video clips on your website will play a part in Google’s new ranking system. Once your images are in place be sure to optimize them for SEO.
#3 – Keep it Fresh
Google’s new Caffeine algorithm is out to provide users with the most accurate search possible. If your website content has not been recently updated, Google may pass it by thinking that the information is either not up to date or that the website has been abandoned by its creator. Keep content fresh by running a blog and posting recent news features to your website.
#4 – Use Meta Tags Wisely
There is more than meets the eye when helping to rank your page on search engines like Google. Meta Tags work behind the scenes to help get your page indexed well. Don’t forget to incorporate competitive and relevant keywords, or Meta Tags, within the content of the page. Search Engines pick up on these Meta Tags so extra time spent on keyword research and the placement of those words will pay off in the end.
#5 – Social Sites Shine
With Google Caffeine’s real time search results, social media marketing just became more significant. Invest some time into regularly updating your company’s social networking sites like Twitter and Facebook. Providing content that is relevant to your industry will help to get your posts picked up in right places on these scrolling streams of search results. Also remember, the more followers and fans you have the better as popularity will weigh in on the search rankings.
Do you need help ensuring that your website will rank on the first page of Google and other major search engines? OneSEOCompany provides customized website development services, blog creation and social media marketing services using proven techniques.
Learn more about OneSEOCompany by visiting http://www.OneSEOCompany.com or call 888-623-6996.
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